BAM has created PEEPHOLE ROOM, a rather special room dedicated to the distribution of documentaries and video works.
In a small room on the ground floor of the House, there will be videos to watch or even «spied upon» through the window. Anyone on the street will therefore have access to the programming.
Each video selection will be announced on social networks (video teasers and digital posters) and traditional print communication will be set up at the local level (posters, schedules and other information).
Barbara Friedman, artist and founder of BAM will be present by appointment during each PEEPHOLE ROOM programming to discuss videos with interested people.
An archive will be set up as well as an annual digital catalogue.